Conquering sign fatigue

June 8, 2010

In a coincidence timely to my recent blog post title, “Sign fatigue,” polis shares a thought-provoking video by Pilar Haile-Damato about a project intent on conquering sign fatigue:

 
Sensory perception:

Street art installation by CLS at
2616-18 N. Milwaukee; additional CLS art has been found around the neighborhood
here, here, and here.


Sign fatigue

June 1, 2010

TCS Wireless moved across Milwaukee Avenue and may be trying to alienate us with its new sign (photo left).  If they pulled a permit, it appears to be legal because of the zoning of the property.   But they sure aren’t going to win any neighborhood friends.

What’s worse?  They left their old sign up with the lovely addition of spray paint to block out

some choice words/advertising (photo right).  Thanks a lot neighbors!

Can you tell they are not a local business?


 
Scene in Logan Square:

Logan Square Farmers Market opens its 2010 outdoor season on Sunday, June 6, 10:00 a.m., and continues Sundays through October, at the southeast corner of Milwaukee Avenue and Logan Boulevard.