Bartering for business

Warehouse Furniture at 2775 N. Milwaukee Avenue is engaging in some creative retailing.  They will change/trade your gold for furniture, electronics or mattresses.

The 3 P’s of parking (P-2)

Continuing with the 3 P’s of marketing/parking (product, price, and promotion) as they relate to the Emmett Street parking lot (see The 3 P’s of parking [P-1] ):

Price

Price should be determined by supply and demand. 

Supply

Supply of public parking is largely fixed unless the city renegotiates the terms of its lease to LAZ Parking/Chicago Parking Meters, LLC.  Let’s put it this way, it is highly unlikely that the number of public parking spots will be reduced due to the high cost of compensating LAZ Parking/Chicago Parking Meters, LLC for the potential lost revenue.  And I don’t see the city feeling generous or desiring to further antagonize Chicago drivers by creating even more metered parking spaces.

From the premise of fixed supply of public parking, price then needs to be determined by demand. 

The 3 P’s of parking (P-1)

You’ve heard of the 4 P’s of marketing, right?  Product, price, promotion, and placement.  As regards existing parking, placement is a given.  But let’s look at the other 3 P’s of marketing/parking as they relate to the Emmett Street parking lot, which as previously noted (see Is there a parking problem?), is always at least half empty.

Product

You want a product that appeals to your customer. 

Thankfully, I periodically see workers cleaning up trash in the parking lot.  The pavement markings seem in pretty good shape, but the pavement could use repair in some places.  The fence around the lot also needs repair in a couple of spots, but these are not yet too troublesome.

Attendant station

But the presence of the abandoned attendant station in disrepair hadn’t even occurred to me until brought to my attention by someone who said this was one reason she did not use the parking lot.  I guesss having lived in the neighborhood long enough to remember when there was a

Scene in Logan Square: Pumpkinfest 2009

Unity Park Advisory Council’s Pumpkinfest 2009  takes place Saturday, October 24, from 11:00 a.m. to 2:00 p.m. in Unity Park at the corner of Kimball and Schubert Avenues.

Help the kids celebrate Halloween two Saturdays in a row! 

Come in costume for the costume parade.  Complete your costume with face painting.  Get to Pumpkinfest early for a free pumpkin to decorate (as long as supplies last).  Enjoy the music and general Halloween fun and frivolity!